Graphik, designed by Christian Schwartz and released in 2009, was inspired by expressive graphic design made with plain “vanilla” typefaces. It was a reinterpretation of the lesser known mid century typefaces without the baggage of the more familiar ones like Univers, Helvetica or Futura, neatly straddling the line between the round bowls of a geometric sans and the structures and proportions of a European grotesk. Graphik Hebrew extends this idea of a “vanilla” typeface to Hebrew, where there is no equivalent to the grotesk genre, by using Graphik's stripped-down and straighforward approach to construction and bringing in the sharp corners seen on characters like Z and 2 to provide texture.
