Chiswick Sans Collection

Simply removing serifs from letters is an obvious idea, particularly in the case of a slab form. It is less obvious when the original is a high contrast serif letter. During the long process of designing Chiswick, an unusual example of a highly contrasted sans was discovered in the far west of England. These letterforms had the contrast of a modern style serif, but without any serifs. Had the lettercutter forgotten to add them, or was he creating a new style? We will never know, but before sans became codified as a genre of typeface, high contrast sans letters were surprisingly typical. Chiswick Sans successfully manages to retain the beauty of Chiswick without feeling like anything is missing. 

SPECIMENS (4)

Chiswick sans collection 1 600 xxx q87Chiswick sans poster family 1 600 xxx q87Chiswick sans family 1 600 xxx q87Chiswick sans text family 1 600 xxx q87