Custom Typefaces

CUSTOM TYPEFACES | 1 SEPTEMBER 2010

Caponi for Entertainment Weekly

Caponi was designed by Paul Barnes and Christian Schwartz for a subtle tweak of Entertainment Weekly on the occasion of the magazine's 20th anniversary. Commissioned by (and named for) design director Amid Capeci, Caponi is based very loosely on some of Giambattista Bodoni's earliest types.
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CUSTOM TYPEFACES | 22 AUGUST 2010

Pialat by Berton Hasebe for T, the New York Times Style Magazine

Pialat is the latest display face designed by Commercial Type for T, the New York Times Style Magazine. Senior Art Director Chris Martinez was very taken with lettering in the titles for À nos amours, a 1983 film by French director Maurcie Pialat, and asked us to use these forms as the starting point for a new typeface. Berton Hasebe drew the face in two variations, one with conventional hairli...
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CUSTOM TYPEFACES | 16 AUGUST 2010

Wyatt for O, the Oprah Magazine

The September 2010 issue of O, The Oprah Magazine debuted with an all new look thanks to publication design specialists Robert Priest and Grace Lee of Priest + Grace, with whom we first worked on Condé Nast Portfolio. Commercial Type partner Paul Barnes created Wyatt, a serif headine typeface in five weights, specially for the redesign.
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CUSTOM TYPEFACES | 23 APRIL 2010

Relaunching Bloomberg Businessweek

BusinessWeek relaunched as Bloomberg Businessweek with their latest issue. New creative director Richard Turley asked us to revisit our painstakingly faithful digital revival of Max Miedinger's original Neue Haas Grotesk, which had been commissioned but not ultimately used by The Guardian in 2004.
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CUSTOM TYPEFACES | 21 APRIL 2010

Lucy G. Moses Preservation Awards

The Empire State Building lobby restoration was honored at the 20th Annual Lucy G. Moses Preservation Awards, held by The New York Landmarks Conservancy on 21 April 2010. Two Twelve Associates commissioned a set of two typefaces from Commercial Type for signage in the lobby and office floors and on the exterior, and we are proud to have been part of the restoration effort.
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CUSTOM TYPEFACES | 31 JANUARY 2010

Custom lettering for Puma for 2010 Africa Cup of Nations

Paul Barnes created lettering and numbers for all teams outfitted by Puma in the 2010 Africa Cup of Nations. Egypt have retained the cup, beating Ghana 1-0, and both teams were wearing kits designed by Puma.
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CUSTOM TYPEFACES | 1 OCTOBER 2009

A new corporate typeface for Munich Re by Kai Bernau, Susana Carvalho, and Christian Schwartz

Commercial Type, in collaboration with Susana Carvalho and Kai Bernau at Atelier Carvalho Bernau, have designed a new corporate typeface for German reinsurance giants Munich Re.
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CUSTOM TYPEFACES | 16 AUGUST 2009

Karl for T, the New York Times Style Magazine

With their 5th Anniversary issue, T, the New York Times Sunday style magazine, has unveiled their first complete redesign since the magazine was founded. As part of this redesign, Berton Hasebe has drawn a hairline Fraktur called Karl.
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